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Indian manufacturer Mahindra has been roughed up by Fiat Chrysler Automobiles in court once more due to legal tension surrounding its Roxor side-by-side. As we’ve covered over the past three years, ...

In more formal language, the term genericization means a brand name that is commonly used to describe a whole product segment. In the automotive world, the name Jeep is often used to describe any type ...

The most famous Jeep Wrangler impersonator from India just got a bit more desirable thanks to a new special edition. The Mahindra Thar Earth Edition is the new flagship version of the off-roader, ...

India’s Mahindra & Mahindra Limited is not very well known outside of its Asian sphere of influence. Still, the multinational corporation does count on globally recognized subsidiaries such as Italy’s ...

Fiat Chrysler Automobiles NV filed a U.S. trade complaint seeking to prevent Indian automaker Mahindra & Mahindra Ltd. from importing an off-road vehicle that looks similar to its iconic Jeep. The ...

Wanna see a Fiat Chrysler executive’s head explode? Get to the Detroit auto show this month, when Indian automaker Mahindra touts a Jeep Wrangler-lookalike off-road all-terrain vehicle. FCA has tried ...

India’s third largest vehicle maker by domestic sales volume is steadily moving away from cars, concentrating instead on crossovers and SUVs. The same strategy applies to SsangYong Motor in which it ...

A boxy body shape, substantially flat hood, trapezoidal front wheel wells, flat grille with vertical elongated slots. Could this describe anything other than a Jeep? Perhaps. Fiat Chrysler Automobiles ...