Purpose: Uniformity and consistency of content and organization are essential for website effectiveness. The underlying organization, structure and naming that define the relationships between a ...

Have you ever had a problem finding information on a website or app? If so, you were experiencing a poor information architecture (IA). Conversely, a great experience with a site or application is ...

The structural design of shared information environments. The art and science of organizing and labeling web sites, intranets, online communities and software to support usability and findability. An ...

Information architecture—or IA—refers to the set of techniques and tools used to navigate through a website. It encompasses the menus, links, page titles, and other elements that allow users to move ...