WJZ launched its new AR/VR studio, an augmented reality and virtual reality set that allows it to transform the way it delivers content.

Verse offers a holographic theater experience where guests are the main characters in immersive 3D adventures, solving puzzles and casting spells.

A new publication DOI 10.29026/oes.2026.250031, discusses an integrated metasurface-freeform system enabled multi-focal ...

Restaurants looking to stand out in a crowded market may want to consider augmented reality.

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VB Spine announced today that it agreed to acquire exclusive rights to the Xvision Spine System from Augmedics.

Restaurants looking for new ways to engage and inform customers may benefit from incorporating augmented reality (AR) technology into their menus, according to new research from Washington State ...

LAS VEGAS, NEVADA - JANUARY 04: TCL Mobile Chief Marketing Officer Stefan Streit wears a pair of TCL RayNeo X2 augmented reality (AR) glasses as he speaks at a TCL press event at CES 2023 at the ...

Users can project a life-sized Temminck’s ground pangolin, ask questions about its ecology and threats and learn about conservation challenges such as illegal poaching, habitat loss and dangers from ...

Augmented Reality (AR) is no longer a novelty. It’s a strategic force reshaping how consumers discover, evaluate and purchase products. AR bridges digital and physical retail in ways that drive ...

Augmented Reality (AR) can be fun technology to play with. The basic premise of AR is to overlay digital content on top of real things using something like a map, a camera, or sometimes the sky.